Local tourism has had a ‘great’ summer

The economy may be down but that hasn’t stopped tourists from coming to Cache Valley this summer. Julie Hollist, Executive Director of the Cache Valley Visitors Bureau, says it’s been a great summer for tourism and there are some solid reasons for that.”We’ve really been targeting our local drive market and working with people along the Wasatch Front and trying to convince them to come to Logan for shorter getaways,” Hollist said on KVNU’s Crosstalk Show on Wednesday.Hollist also said there has been an interesting trend from people living outside of the United States. “We’ve also seen a big influx in our international market,” she said, “because the exchange rate is good for them and of course the direct flight from Salt Lake City to Paris has also helped. We’ve seen a lot of European tourists here, more so than we have in the past.”Hollist says there are several exciting events expected to bring tourists to Cache Valley this fall, including the LOTOJA bicycle race from Logan to Jackson Hole, Wyoming on September 12th, the first-ever music festival at the Beaver Mountain Ski Resort, also on September 12th, and the Top of Utah Marathon coming up on September 19th.

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