Learn to Ski and Snowboard month encourages newcomers to hit the slopes

“Humans were never meant to hibernate,” the <a href=”http://www.skiandsnowboardmonth.org/”><em>Learn to Ski and Snowboard Month</em> website</a> proclaims.  With January dubbed national Learn to Ski and Snowboard Month, more than 300 resorts in 35 states are supporting the initiative, offering promotional pricing for first-time skiers and snowboarders of all ages.  The program, dedicated to increasing public participation in snow sports, was launched in 2009 and has benefitted nearly 750,000 people to date. In support of the effort, each of Utah’s resorts offers January deals for beginners, including Beaver Mountain and Cherry Peak Resort.

Beaver Mountain’s 2016-2017 season began on Dec. 15, with Cherry Peak skiers and snowboarders hitting the slopes for the first time this season on Dec. 26. Both resorts are welcoming first-time skiers and snowboarders in January with special pricing.

“This has been the best opening we have had at Beaver in quite a few years,” said Debbie Tarboton, director of Beaver Mountain’s Snowsports School.  “Every day seems to bring more snow and we have so far avoided extremely low temperatures.  There have been great conditions for everyone so far.”

At Beaver Mountain, beginners can purchase a “Learn-to-Turn 1-2-3” package for $180 that includes three 2-hour lessons, three day passes on Little Beaver and three complete rental packages.  Upon successful completion of the program, participants receive a season pass for Little Beaver that can be upgraded to a full mountain pass. A similar single day package, regularly priced at $65 dollars, is available in January for $45. Participants must be at least 7 years old for skiing and 9 years old for boarding. More information is available at <a href=”http://www.skithebeav.com/c/mountain/lessons/learntoturn”>http://www.skithebeav.com/c/mountain/lessons/learntoturn</a>.

At Cherry Peak, a “First Timer Super Pack” for beginners is available that includes five lessons, five day passes and five complete rental packages for $299. Participants who complete the program receive a Cherry Peak season pass. Cherry Peak also offers a single day “First Timer” promotion that includes one lesson, one rental and one day pass for $60. More information is available at <a href=”http://www.skicherrypeak.com/lessons.htm”>http://www.skicherrypeak.com/lessons.htm</a>.

“Learning to ski and snowboard creates a picture we never forget,” said Dustin Hansen, marketing and operations director at Cherry Peak, “It brings friends and family together, and it can’t be any more affordable than right now!”

Landon Hollingsworth, a ski instructor at Beaver Mountain, agrees. Hollingsworth has been skiing since the age of four and appreciates being able to share his longtime love of the sport with newcomers.

“Skiing is a lifetime sport that people can do together as families that keeps them outdoors and active and just having fun,” he said, “I just love being up here in the mountains. I love the atmosphere here at Beaver. I’ve come here my whole life, and it’s just my favorite place to be.”

To make learning to ski more convenient, Beaver Mountain has a new shuttle this season that transports guests round-trip from First Dam in Logan to the resort. Cherry Peak, enjoying its second season of operation, features a 580-ft Magic Carpet for beginners. New this year is public access to the upstairs level of the resort’s lodge.

“Learn to Ski and Snowboard month is exciting because it gives us an opportunity to offer some unbelievable deals,” said Hansen, “and snow conditions are great!”

More information about Learn to Ski and Snowboard Month and the promotions available at other participating ski resorts is available at <a href=”http://www.skiandsnowboardmonth.org/”>www.skiandsnowboardmonth.org</a>. 

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jennifer@cvradio.com

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